QUICKE’S

THIS LAND

A NEW WAVE IN CHEESE MAKING
CLIENT Quicke’s
ROLE Full production

A cheese-maker’s recipe and process is a closely-guarded secret. Internationally renowned Quicke’s contacted us under a veil of secrecy – a new-recipe clothbound cheese was to be imminently launched. The introduction of a new ingredient, Cornish Sea Salt, was a really big deal. In close collaboration with Quicke’s we created ‘This Land’ a poetry-driven brand film and a series of four recipe films with Cornish chef Ben Quinn. The content series is designed to knit together the fabric of the Quicke’s and Cornish Sea Salt brands to celebrate and promote this ‘new wave’ in cheese making.

“All Told create some of the most lust-worthy video in the South West. They are enthusiastic, creative and incredibly thorough. Will has that special magic that you only find in a true creative, he tells your story in a way that feels like it has come out of your mouth, and visually better than you could have imagined yourself.”

Abby Allen
Quicke’s

CAMPFIRE TOASTY